RTL-Z & OnlineSeminar: a partnership
RTL-Z collaborates with OnlineSeminar through the power of interactive broadcasting. By using online seminars, RTL-Z can effectively strengthen traditional television broadcasts and thereby reach and broaden her network.
RTL-Z is a 24/7 news platform that can be accessed through television, websites, apps and events. Entrepreneurs are inspired on a diverse set of topics, ranging from business and the stock exchange to cryptocurrency and technology. RTL-Z’s demographic profile mainly consists of men and women aged 25-59, whereof 32% are considered corporate decision maker.
27% of the RTL-Z users actively engage in an RTL-Z event such as an online seminar. Out of the webinar participants, 26% ask questions, which are answered in real-time by the hosts and experts. Vice versa, by asking poll questions, RTL-Z can collect valuable information about the knowledge level and main interests of the audience. Combined with the access to thousands of (new or updated) profiles, RTL-Z can target their future content in such a way that it is fully in line with the interests of these users.
5 benefits of the OnlineSeminar platform
De Grote Cryptoshow
A perfect example of the partnership between RTL-Z and OnlineSeminar is De Grote Cryptoshow. The ever-growing popularity of cryptocurrencies has led RTL-Z to host a webinar on this subject. Experts share their tips and tricks on cryptocurrencies and blockchain, as well as their views on current developments. The interactive nature of the live webinar accelerates knowledge sharing and thus opens up the possibility for audience members to skyrocket their investments.